We are proud to announce Jarrolds is the winner of the Best Independent Department Store at the Drapers Independents Awards 2024. The judges praised Jarrolds as “a true cornerstone of the city that is innovating and doing something different”.

The awards celebrate independent fashion retailers excelling in areas such as sustainability, innovation and exceptional customer service.

John Adams, our retail managing director at the Jarrold Group, said:

“This award is a testament to how we have continued to stand out in a competitive environment. We are proud of our ability to deliver an unrivalled experience while remaining a beloved destination for our community of shoppers in Norfolk and beyond.

As we look to the future, we are excited to unveil more developments – the upcoming expansion of our spa retreat is the beginning.“

He added: “Our achievements are made possible by the passion, creativity and hard work of colleagues across the store.“

The Drapers Independents Awards

The Drapers Independents Awards celebrate independent fashion retailers across the UK and Ireland which are doing business better – becoming more responsible, sustainable and digital savvy, while offering customers high quality, beautifully designed products, and stellar service.  Judges of the Best Independent Department Store category were looking for: a strong fashion edit and buying strategy appropriate for target customers; high standards of service; an in-store environment that complements the brands on offer; and evidence of a strong business plan and financial success that demonstrates the store is at the top of its game.

Drapers has been the leading authority on fashion retail in the UK and Ireland since 1887.  With an industry leading magazine and online resources, it provides news, analysis, commentary and data and is known as the most trusted, independent, influential voice in fashion retailing.